Helping Your Business Thrive
A competitive edge can make the difference between a business’s success and failure. It may be something simple, such as a lower price or better customer service. And some businesses have become global leaders because of their unique offerings, such as Coca-Cola’s...
As a business owner, you may sometimes need to use artwork in your marketing materials or packaging. For instance, perhaps you own a brewery and hire artists to create different labels for various beverages. These labels are an important part of your branding, and you...
Fake or knockoff products are often intellectual property violations. Your company may hold a patent to produce a certain product, but another business steals your design. They create cheap imitation products that appear to be the real thing and sell them in violation...
Businesses are much more than bricks and mortar and physical assets, particularly in today’s digital age. The unique aspects of your brand (intellectual property) are also highly valuable. Unfortunately, there are copycats out there who may try to steal your hard...
If you discover someone is infringing your intellectual property (IP), perhaps they are using your brand name, logo, slogan or artistic work without your permission, it's recommended you send them a cease and desist letter. Basically, this letter demands the recipient...
A trademark is a legal tool that you can use to protect an identifying mark for your business. This could be something as simple as a word or a phrase. Many companies have slogans that are trademarked, as this is part of their branding. They want the audience to...
They say that imitation is the sincerest form of flattery, but in business, it can be a real issue. There are few things as frustrating as discovering that a rival firm is copying your branding and ideas. When faced with a situation like this, what are your options?...
Typically, an employee can’t trademark, patent or copyright anything they create for their employer. They can’t profit from this work beyond their compensation from that employer. All intellectual property rights for those ideas, creations or inventions belong to the...
Trade secrets are the lifeblood of many businesses, granting them a competitive edge. Kentucky recognizes the importance of protecting this confidential information. But what happens when a shareholder, someone with a financial stake in a company, breaches that trust...
A trademark is a vital tool that businesses can use to protect their brand identity and distinguish their products or services from those of competitors. However, unscrupulous individuals or companies may engage in various types of trademark infringements which can...